Effective date: September 10, 2025

Last updated: September 10, 2025

1. Introduction

This Cookie Notice explains how cookies and similar tracking technologies are used on the Ulanzi e-commerce site (the “Site”), which presents products and content for three brands: Ulanzi and Falcam (operated by VIJIM LIMITED) and. This Notice is intended to supplement the Site’s Privacy Policy and to give you clear information about the cookies we use and how you can manage them.

For information about how we collect, use, share, and protect personal information more broadly, please see our Privacy Policy or contact us at:

• For Ulanzi & Falcam (VIJIM LIMITED): service@ulanzi.com

2. What are cookies and similar technologies?

“Cookies” are small text files placed on your device (computer, tablet, smartphone) when you visit a website. Similar technologies include web beacons, pixels, and local storage. These technologies help the Site operate, improve your experience, measure performance, and deliver relevant advertising. The Federal Trade Commission and consumer guidance emphasize transparency about these technologies and their purposes.

3. Categories of cookies we use

We group cookies into the following categories. For each category we state typical purpose, whether consent is required under certain laws, and examples.

A. Strictly necessary (essential) cookies

• Purpose: Enable core site functions (shopping cart, account login, checkout, security).
• Consent required: No—these are necessary to provide services requested by the user.
• Examples: Session ID cookies, authentication cookies.

B. Performance / Analytics cookies

• Purpose: Collect aggregated, anonymous information to understand how visitors use the Site (page views, load times) and to improve the Site.
• Consent required: Best practice is to provide notice and an option to opt out for users in jurisdictions requiring consent.
• Examples: Google Analytics (when configured to collect personal data, additional disclosures/controls may apply).

C. Functional (preference) cookies

• Purpose: Remember your preferences (language, region, font size) so the Site can provide an improved experience.

• Consent required: Usually not required but should be disclosed.

D. Advertising / Targeting cookies (including third-party advertising)

• Purpose: Deliver and measure ads, build user profiles and serve personalized advertising across sites.

• Consent required: For users in certain jurisdictions (or if personal data is shared for “sale”), specific opt-out or consent mechanisms may be required (see Section 6 on California residents).

• Examples: Third-party ad network cookies, social media pixels.

4. Third-party cookies and service providers

We use third-party service providers (e.g., analytics, advertising partners, payment processors). These parties may set cookies on your device and collect information when you use the Site. We do not control these third parties’ cookies or practices; you should review their privacy and cookie notices for more details. Always disclose third-party categories in your cookie declaration and preference center.

5. How long we keep cookies

Cookie durations vary: session cookies expire at the end of your session; persistent cookies remain for a period defined by the cookie (e.g., 30 days, 1 year). Our cookie declaration (preference center) lists retention periods for each cookie.

6. California residents — “Do Not Sell or Share My Personal Information”

Under California law (CCPA/CPRA), California residents have rights regarding the sale or sharing of personal information and the right to opt out. If you are a California resident and wish to opt out of the sale or sharing of your personal information collected via cookies, please use the “Do Not Sell or Share My Personal Information” link in the Site footer or visit our privacy preference center. We will honor verified opt-out requests as required by law. (Note: whether explicit cookie consent is required under CCPA depends on your business’s size and the nature of the processing; however, the Do Not Sell/Share opt-out mechanism is required where applicable.)

7. How you can manage or opt out of cookies

1. Cookie preference center / banner: On first visit we present a cookie banner and a link to a cookie preference center where you can accept or refuse optional categories (Performance, Functional, Advertising). We recommend recording and honoring user choices and storing consent evidence for auditing.

2. Browser settings: You can set your browser to block or delete cookies. Blocking some cookies may affect Site functionality.

3. Global opt-outs & tools: You may use industry opt-out mechanisms (e.g., Google’s Ads Settings, lounges for targeted ads) or your device/browser-level privacy controls.

4. California residents: Use our “Do Not Sell or Share” mechanism in the footer or in the preference center.

5. To withdraw consent or make requests: Contact us (emails above) to request changes, data access, deletion, or to withdraw consent where applicable.

8. Children

We do not knowingly target children under the age of 13. If you believe we have collected personal information about a child in violation of applicable law, please contact us at the addresses above and we will take steps to remove it.

9. Changes to this Cookie Notice

We may update this Notice to reflect changes in law or our practices. We will post a prominent notice on the Site and update the “Last updated” date above.

10. Contact us

For questions about this Cookie Notice or our use of cookies:

Ulanzi & Falcam (VIJIM LIMITED): service@ulanzi.com

Recommended cookie-preference table (short example to publish on the preference page)

Category	Purpose	Example cookies	Third-party?	Retention
Essential	Site security, cart, login	session_id, auth_token	First-party	Session
Performance	Site analytics, load times	_ga, _gid (Google Analytics)*	Third-party	2 years / 24 hours
Functional	Preferences (language)	lang_pref	First-party	1 year
Advertising	Personalized ads, ad measurement	IDE, _fbp	Third-party	6 months — 2 years

 

* Example only — replace with actual cookies discovered by a cookie scan.